Seed distribution remains one of the most critical pillars in agricultural development. It ensures that farmers have timely access to quality planting materials, directly influencing crop yields, food security, and overall farm profitability. NPCK, in partnership with ViaziKings, is leading a transformative shift in how seed potato is accessed and distributed through the innovative digital platform, Viazi Soko.
The partnership has been instrumental in strengthening seed systems and closing long-standing gaps in seed access among smallholder farmers. One such example is in Ollessos, Nandi County, where farmers recently received certified potato seed efficiently and affordably through the Viazi Soko platform. The farmers no longer have to travel long distances or rely on informal markets for planting materials of unknown quality. Instead, they can now place an order for clean seed through their mobile phones and receive deliveries directly or through designated aggregation points.
This real-time access to verified seed suppliers not only ensures traceability but also contributes significantly to improved production and livelihoods. Through Viazi Soko, farmers are linked to certified seed multipliers and suppliers, while ViaziKings manages logistics, last-mile delivery, and training on good agricultural practices. This coordinated approach is driving tangible results on the ground and reshaping the landscape of potato farming in Kenya.
The importance of quality seed distribution cannot be overstated. High-quality seed leads to better yields, directly contributing to food security. It also plays a key role in preserving genetic diversity by making different varieties available and accessible to farmers in diverse ecological zones. Moreover, access to the right seed empowers farmers to boost their productivity and, by extension, their household incomes.
However, the traditional seed distribution system is often riddled with challenges. Limited access to certified seed, especially for small-scale farmers, remains a persistent issue. High costs, poor distribution networks, and logistical constraints such as inadequate storage and poor road networks all hamper efficient seed delivery. Furthermore, the effects of climate change continue to disrupt both seed production and distribution, adding further strain to an already fragile system.
Through its partnership with ViaziKings, NPCK is addressing these bottlenecks head-on. The Viazi Soko platform brings efficiency, transparency, and accessibility into the seed distribution chain. It enables farmers to query seed availability, choose between seed categories such as Seed Size 1, Seed Size 2, Cuttings, and Minitubers, and place orders with ease. The platform also connects them to nearby aggregation points, where they can pick up their orders with the assurance of quality and timely delivery.
In addition to improving access, the platform enhances farmer education. Through SMS alerts, WhatsApp support groups, and in-person field demonstrations, farmers are trained on the benefits of using certified seeds and best practices for planting and crop management. ViaziKings also collaborates with local seed producers, promoting localized seed multiplication that reduces costs and enhances regional adaptability.
The use of digital platforms like Viazi Soko marks a turning point in Kenya’s seed distribution landscape. It exemplifies how technology, when paired with strong institutional collaboration, can address longstanding agricultural challenges. By making certified seed accessible and affordable to farmers, the NPCK–ViaziKings partnership is building resilience, enhancing productivity, and securing the future of potato farming in Kenya.
To place an order for certified potato seed, farmers can dial 483331# on their mobile phones, visit the Viazi Soko website at www.viazisoko.com, or download the Viazi Soko app from the Google Play Store. Registration is free. For additional support, farmers can contact 0799 739 578 or 0712 338 633.
With the right seed, delivered at the right time and in the right condition, the future of Kenya’s potato sector is looking brighter than ever. Through Viazi Soko, NPCK, and ViaziKings are planting the seeds of transformation — one farm at a time.
A Farmer receiving seed potatoes at his pick-up point
